Nestlé Crunch, Human Beats
Nestlé Crunch, Human Beats · interactive installation · 2015 · Palacio de los Deportes, Mexico City
Our role Tracking, sound, generative visuals, real-time software.
Si suena es Crunch. An interactive installation where visitors’ movements generate beats and particles on a giant screen: the body becomes an instrument, with sounds by Camilo Lara (Instituto Mexicano del Sonido).
We developed the interactive core of the piece: body tracking with a Kinect, the interaction of the particles with movement and their animation, for a system that cycles participants through by the minute, in the middle of an event.
Launched for Nestlé México at the Palacio de los Deportes in Mexico City, in October 2015, with an app and a website.
Credits
- Client Nestlé México
- Agency Antiloop
- Music Camilo Lara
- Vocals Santiago Casillas
- System architecture, tracking, interaction and particle animation Hand Coded
Photos
Team
- Cyril Laurier · Co-founder. PhD in music AI, Sony CSL researcher.
- Maya Benaïnous · Co-founder. Artist and engineer, creator of Ledotron.
